The 24/7 Salesperson You’re Missing: Your Website

Let’s say you owned a shop, and you had the chance to hire a salesperson who never took a lunch break, never called in sick, didn’t need sleep, and was always perfectly polite, professional, and ready to help customers—even at 2am on a Sunday.

Sounds like something out of science fiction, right?

It’s not. That 24/7 salesperson already exists.
It’s your website. Or rather… it should be your website.

Because if you don’t have one—or if your current one is stuck in 2007—then you’re missing out on sales, enquiries, bookings, and leads while your competitors quietly mop them up.

Let’s talk about why your website might just be the hardest working member of your team (and how to get one that actually works for your business, without spending thousands).

Why Your Website Matters More Than You Think

These days, the average customer doesn’t just wander down the high street. They’re looking on Google, scrolling on their phones, asking Alexa, and checking online reviews. If you’re not showing up with a clean, clear, and trustworthy website?

You're invisible.

First Impressions Happen Online

Think of your website like your shop window. If it’s cluttered, confusing, or doesn’t exist, people will scroll straight past.

Let me give you a real-life example:
Mark runs a small plumbing business in Essex. Most of his work used to come from word of mouth. But recently, those recommendations started to come with a twist—“He’s great, but I couldn’t find his website, so I went with someone else.”
He lost three jobs in one month before he realised the issue.

Now? He’s got a smart, simple website built by us at the 99 Quid Website Company, and he’s taking on more work than ever. It didn’t just make him look professional—it made him discoverable.

Your Website Doesn’t Sleep

Unlike you (hopefully), your website works 24 hours a day. That means:

• Someone looking for an emergency electrician at midnight? Your site can show up and give them a way to call.

• A new mum browsing for local baby classes at 2am? She’ll find your info—even if you're fast asleep.

• A stressed-out business owner searching for a local bookkeeper over the weekend? If you’ve got the right keywords on your site, you’re in with a shout.

With a good website, your opening hours never end. You don't need to answer every enquiry at once—but your site can collect those leads while you sleep.

What a Website Can Do For You

Let’s break down what a proper business website should actually be doing for you:

1. Build Trust

Before people buy from you, they need to trust you. A well-designed website helps build that trust. It shows you're a real business. It gives potential customers your contact details, testimonials, and proof that you’re legit.

Would you hire someone if their online presence was a blank page? Probably not.

2. Bring in Leads

With the right layout and messaging, your website can guide visitors to contact you, book your service, or buy your product—without you lifting a finger.

Think of it as a well-trained sales assistant, pointing people in the right direction, answering their basic questions, and giving them a reason to act.

3. Showcase What You Do

Whether you're a dog groomer, a builder, a mobile hairdresser, or a tutor—your website is your portfolio. You can show photos of past work, explain your process, and share happy customer reviews.

People are more likely to book when they know what to expect.

4. Save You Time

You know those repetitive questions people always ask?

• What are your prices?

• What areas do you cover?

• How do I book you?

Your website can answer them once and for all—leaving you free to actually do the work, not constantly repeat yourself.

“But I’ve Got Social Media – Isn’t That Enough?”

Let’s clear this one up.

Social media is great. It helps people discover you, and it gives your business a personality.

But you don’t own your Instagram. Or Facebook. Or TikTok. You’re playing in someone else’s playground—and if the algorithm changes or your account gets hacked? You’re stuck.

Your website is yours. You control the content. You can say what you want, without character limits or distractions from cat videos and political arguments.

And here’s the kicker—most people still check your website before deciding to buy. Even if they found you on Facebook, they want to know you’re real. If your page says “link in bio” and there’s no link? That’s a lead lost.

What Happens When You Don’t Have a Website

Still on the fence? Let’s look at what not having a website can cost you:

1. You Look Less Professional

Even if you’re brilliant at what you do, no website can make people assume you’re not serious—or worse, not in business anymore.

2. You Lose Trust

Scammers are everywhere online. A genuine website helps prove you’re not one of them.

3. You Miss Out on Search Traffic

People will search for your service in your area. If you’re not showing up in the results, that customer goes to someone else. It’s that simple.

What Makes a Website Actually Work?

It’s not just about having a site. It’s about having the right site.

Here’s what your website needs to earn its keep as your 24/7 salesperson:

✅ Clear Messaging

Tell people who you are, what you do, where you do it, and how to get in touch—fast. People don’t have time to hunt for it.

✅ Mobile-Friendly Design

Most visitors will be on their phones. Your site needs to look good and work on mobile, not just desktop.

✅ Fast Loading

If it takes more than 3 seconds to load, people will leave. Harsh but true.

✅ Local SEO

This just means using words and phrases on your site that match what people are Googling. For example: “Dog walker in Basildon” or “Essex family photographer.”

✅ Easy Contact Options

Make it simple. A phone number, a contact form, maybe even WhatsApp. Don’t make people work hard to give you money!

Real Talk: Why People Avoid Getting a Website

We’ve heard all the reasons why small business owners delay it:

• “It’s too expensive.”

• “I don’t have time.”

• “I’m not techy.”

• “I’m not sure what to write.”

• “I’ve managed this long without one…”

Sound familiar?

That’s why we created the 99 Quid Website Company.

We build simple, smart websites for small businesses who just want something that works.

It’s not a DIY job. You don’t need to touch a single line of code or write the pages yourself. We sort it, so you can focus on what you do best.

Who We’ve Helped (And How It’s Changed Their Business)

Tony the Gas Engineer from Benfleet
Tony didn’t think he needed a website. He was always booked up—until summer came and things got quiet. He got a 99 quid site and within two weeks, had four new boiler servicing jobs just from people Googling "Gas engineer near me".

Leah the Mobile Beauty Therapist in Grays
Leah used Instagram a lot but kept getting enquiries from the wrong area. Her new website helped her get found by people in her patch—and made it easy for people to book online.

Simon the Driving Instructor in Southend
Simon was paying monthly for an over-complicated site that didn’t bring in any new learners. We built him a new one with a testimonials section and a booking form. Now he gets enquiries every week—without lifting a finger.

FAQ: Your Website Questions, Answered

❓ Do I really need a website if I get most of my clients from word of mouth?

Yes! Word of mouth is brilliant—but even when someone recommends you, people still Google you. No website = lost trust = lost sale.

❓ I’m not technical at all—will I have to manage the website?

Nope. We build it for you. You don’t have to touch a thing. If you want changes later on, we’ve got affordable options to help with that too.

❓ What if I don’t have photos or content?

That’s totally fine. We can help you get started with placeholder content, and guide you on what to send us. You won’t be left on your own.

❓ Will it show up on Google?

Yes—your website will be built with local SEO in mind, so you have a chance to show up in relevant searches. We also offer optional SEO services to give you an even better boost.

❓ What do I get for £99?

You get a clean, professional, mobile-friendly website built for your business. It includes:

• 3 pages (e.g., Home, Services, Contact)

• Mobile responsive design

• Contact form

• Hosting and setup on our platform

• Local SEO basics baked in

• Support to help you get started

It’s everything you need to finally have a site that works for you—without the price tag that makes your eyes water.

Ready to Hire the Best Salesperson You’ve Never Met?

If you’ve made it this far, you probably know your business deserves a website that works with you—not against you.

At 99 Quid Website Company, we make it simple, affordable, and stress-free.

This isn’t about bells and whistles. It’s about building a hardworking digital version of you—the one who never sleeps, never stops, and is always ready to welcome new customers.

👉 Get your £99 website today.
Message us now and let’s get your business online, properly.

Because your dream customers?
They’re searching right now.

Let’s make sure they find you.